The subject helps to understand the basics of Electronic Business and E commerce .
1. E-Business Fundamentals
- E- Business: Concept .
- E-business Framework.
- Network Infrastructure for E-business,
- Application and Implementation issues of E-business.
2. E-Payment System :
3. Inter Organization Management :
- EDI and Applications.
- EDI Standardization , EDI Software Implementation.
- VANS.
- Internet Based EDI.
4. E- Business and Marketing:
- Internet Marketing Vs Physical Offline Marketing.
- Internet marketing methodology.
- Creating an online Presence: Website Promotion, Internet Advertising, Traffic and Brand Building, Online Pricing and market research.
- Legal problems of real time marketing and information marketing.
- Electronic customer support, Personalization and consumer benefits.
5. Digital Documents:
- Web Catalogues.
- Business care for documents library.
- Types of Digital Documents, Documents Infrastructure.
- Multi Media, Digital Video and data warehouses.
- Digital marketing.
6. E- Business Standards and security:
- Cyber Laws, crimes and frauds.
- Types and tools of hacking.
- Security and E-business: Client-server security, Data and message security, Document security, Firewalls.
7. Future of Electronic Business:
- Strategies for Electronic Business.
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